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Beauty boss: Feeling brow-beaten? Nice’n’tweezy ways to get beautiful eyebrows again

© Shutterstock / puhhhaBrush up on eyebrow styling methods
Brush up on eyebrow styling methods

We all know how important brows are for framing the face.

With all the brow trends that have come and gone, we’ve seen how achieving these looks can sometimes leave us with serious brow woes.

Fides Baldesberger, CEO of Rubis Tweezers, gives us tips on how to conquer classic eyebrow issues…


When you have no arch on your brows, your face can look expressionless. Plucking – not overplucking! – a natural arch into your brows can benefit your face structure.

First, find the ideal arch location, where your brow is naturally at its highest. You can find this by following a diagonal line from the outside of your nose across the middle of your eye. Brush your brow hairs up toward your arch and this will lightly define your arch. If you have hairs to spare you can pluck away a few in the lowest, centre area of your brows, which will definitely give you an arch. Pluck one hair at a time, and step back to look at your brow shape with your full face so you don’t overpluck.

Sparse and patchy

Having sparse/patchy/uneven eyebrows is one of the most common issues, sometimes caused by overplucking and other times just due to your natural eyebrow hair growth. If 90s skinny brows are your look, go for it! But if you’re wanting bushier brows try the below tricks:

  • Take an angled brush and a brow powder that matches the colour of your brow hair. Using the wide part of the brush, apply quick strokes to fill the uneven areas of the brows. Also, define the tails of the brows with the angled tip of the brush.
  • If you are using an eyebrow pencil, make sure it is a light formula built up slowly and blended easily for a natural look. Apply small strokes instead of drawing a straight line and build it up slowly.
© Shutterstock / puhhha
Brush up on eyebrow styling methods


When the eyebrows have long tails, the entire face can look droopy. Therefore, it is important to figure out the right ending point of the brows to shape them accordingly.

Hold a pencil along your nose and move it diagonally at your nostril. As you line it up with your eyebrow, it reaches your temple. Consider this as the ideal ending point of your brow.


Use a spoolie to brush your brow hairs straight up, then trim the tips of the elongated hairs along your natural brow line with eyebrow scissors.

To style your brows, opt for a brow gel that will hold your brow hairs in place and one that’s a shade lighter than your hairs to add in definition, and dimension to your brow shape.