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Famous Irn-Bru snowman advert to get a sequel this Christmas, 12 years on from the original

A still from the new advert
A still from the new advert

ONE of the most iconic Scottish Christmas adverts is to finally get a sequel.

The famous IRN-BRU snowman ad, which sees a little boy and his frosty friend soaring through the air over a series of Scottish landmarks, will have a follow-up instalment this Christmas.

In a brand new advert for the festive season, we’ll finally find out what happens to the little boy after he plummets into a snowy George Square when his snowman friend nicks his IRN-BRU and lets go of his hand.

It comes 12 years on from the famous advert’s first airing.

The sequel begins with the determined wee boy pulling himself from the snow, on a quest to get his beloved fizzy drink back and fly over Scotland once again.

Many of the talented animators who worked on the original ad have been reunited to complete the sequel at animation studio Lupus Films under the supervision of director Robin Shaw.

With every single frame hand-drawn, the team has dedicated months of hard work, hundreds of pencils and thousands of sheets of paper to capturing imaginations.

Singing the story of the chase is talented 13-year-old Carlo Massimo, a St Mary’s Cathedral Chorister who attends St Mary’s Music School in Edinburgh.

A preview of the advert projected onto Glasgow’s SSE Hydro

Carlo will tell the tale of the wee boys’ quest to get his juice back to the tune of Walking Through The Air from the classic festive film The Snowman, which celebrates its 40th anniversary this year.

IRN-BRU Marketing Director, Adrian Troy, said: “We know Christmas isn’t Christmas in Scotland without the IRN-BRU Snowman, so we’re thrilled to be continuing the story and letting everyone find out what happens next.”

The advert will premiere on STV and Facebook from 8pm this Saturday (December 1).